We’re used to seeing logos for all the leading companies but how do you get a logo if you’re just starting. Well, basically you have 2 choices either hire a designer or do it yourself.
Most of us are strapped for cash when we start so that leaves the alternative of doing it yourself. Luckily there are a few logo makers around.
In this article, I will be looking at DesignEvo, a new logo maker. I found it very easy to use and there’s a free version so it could be very useful if you’re just getting started.
Pros: Free to use. Easy and fun to create your logo. Large choice of templates, icons, fonts, colors…
Owners: PearlMountain Limited
Price: Free or $19.99 and $39.99 for more options
My opinion: A very easy to use online logo maker that will enable anyone to create the logo they need for their website or for other supports such as business cards, stationery, vehicules, tee shirts…
Do You Need A Logo?
If you’re starting an offline business a logo isn’t the first thing you need to think about. The most important thing is to get clients and run your business.
The job of the logo is to connect people to a brand. But if you have no customers there is nothing for people to associate with. In the past, I have had a couple of successful offline businesses and never had a logo but today things have changed.
We see logos everywhere! They are part of our everyday life and they may influence our decisions.
A logo can be used
- online – on your website, on your social media platforms, on emails…
- offline on clothing, on your vehicles, on business cards, on stationery…
For an online or offline business, a logo can help with branding, it can make your business more memorable for your visitors. So it is important but at the same time, it should be simple, appropriate and memorable.
Take a look at some of the best-known companies Mcdonalds, Apple or Google. They use simple designs that are easily reproduced. The Google logo is even simpler and is a wordmark logo.
If these successful companies or bloggers use simple logos it must be the right way to go!
Why You Should Make Your Logo Simple
What’s easier to remember a complicated long sentence or a short sentence that contains just one fact? It’s the same with a logo. A simple logo will be easier to remember as it has fewer details and you will be more likely to recall it when you see it again.
You may start with a complicated design but you should end up with a simpler version that only has the bare essentials. Your logo should be capable of bringing your brand to someone’s attention quickly and easily.
It’s important to think of your logo as a tool that will enable your business, product or service to be identified.
A logo can also be used across different mediums on the web or on paper. A simple logo will resize better than a complicated logo. A complicated logo will lose details when it’s scaled down and may not be recognized. A simple logo can be scaled down without affecting the image.
This can be important for a website as the logo can often be used as the favicon icon which is the small image you see in the address bar of your web browser. Users can find your website at a glance in a list of other sites.
Now we know a little about the sort of logo we should create, let’s look at the DesignEvo logo maker.
What is DesignEvo?
DesignEvo is an online logo maker to help small businesses create professional looking logos easily and for free. With an easy to use interface and lots of graphic resources, creating a logo is possible for everyone even for someone who has no design experience.
The video below shows just how easy it is!
There are 2 choices either you can select a template or start from scratch. Whichever you choose everything is editable so the final result might be the same.
Over 4000 templates
The templates are presented in 34 different categories such as music, football, flowers, shopping, food…
You can search for a template using the keywords to find the template that matches your needs. Once you have selected the template it can be fully customized. All the items in the template can be changed.
Below are a just a few examples of templates in the car category.
Once you have picked your template you can start customizing.
You can add/change icons. There is a large selection that can be searched via your keywords to find exactly what you’re looking for. Once the ideal icon is found you can change the size and color.
Next, you can change the text, the font (over 100 fonts) the color, add an outline, add a shadow or glow, curve the text and of course change the size.
You can then add a shape and then adjust the transparency and color. Although be careful of making your logo too complicated!
A background color is also possible. You can make it a solid color or a gradient.
Also importantly you can change the layout of your template. Have the icon on the left, right, above or below your company name and slogan.
DesignEvo has another nice feature which is the preview mode. This allows you to see how your logo would look on different items such as a T-shirt, business card, letterhead or website.
The maximum size for a free logo is 500 x 500px, the file is a PNG and has a background.
Creating A Logo Is Free!
You can access all these features for free, even without registering. The only constraint is to use the logo you need to give credit on one of your social media profiles or by including a small credit on your website.
DesignEvo also has 2 paid options which will give you:
- A 5000 x 5000px PNG/JPG file
- A PNG file with a transparent background
- Lifetime support
- A logo that is print ready
- Unlimited edits and re-download your logo
- Vector PDF and SVG files
- You can trademark your logo
If you need a logo, DesignEvo makes it very easy and provides lots of choices to make a logo that will look great wherever you want to use it. The process of tweaking your logo to get it looking how you want is quite fun.
For a new website or business if you want a logo try DesignEvo before turning to an expensive graphic designer.